PRIVACY POLICY

Last updated: March 2026

    This Privacy Policy explains how VideoGameMarkets.com ("we", "us", or "our") collects, uses and protects your personal data when you visit our website. We are committed to protecting your privacy and complying with the General Data Protection Regulation (GDPR) and applicable French data protection law.
  

1. WHO WE ARE

VideoGameMarkets.com is a price comparison and deals aggregation website for video games. Our website is operated by an individual publisher based in France. For data protection queries, you can contact us at: [email protected]

2. WHAT DATA WE COLLECT

We may collect the following types of data:

Email address — if you voluntarily sign up to our deals newsletter
Usage data — pages visited, time on site, browser type, device type, IP address (collected anonymously via Google Analytics)
Cookie data — see our Cookie Policy for full details

We do not collect names, payment details, or any sensitive personal data.

3. HOW WE USE YOUR DATA

We use the data we collect for the following purposes:

To send you game deal alerts and newsletters (only if you opted in)
To analyse website traffic and improve our content (via Google Analytics)
To display relevant advertising (via Google AdSense)
To track affiliate link performance (via affiliate networks including CJ, Impact, Awin)

4. LEGAL BASIS FOR PROCESSING (GDPR)

Under GDPR, we process your data on the following legal bases:

Consent — for newsletter sign-ups and non-essential cookies
Legitimate interests — for website analytics and improving our service
Legal obligation — where required by applicable law

5. COOKIES

We use cookies to analyse traffic and serve personalised advertising. Please see our Cookie Policy for a full breakdown of the cookies we use and how to manage them.

6. THIRD PARTY SERVICES

We use the following third party services which may process your data:

Google Analytics — website traffic analysis. Google Privacy Policy
Google AdSense — display advertising. Google Privacy Policy
CheapShark API — game price data (no personal data shared)
CJ Affiliate / Impact / Awin — affiliate link tracking
Google Fonts — website typography

7. AFFILIATE LINKS

VideoGameMarkets.com participates in affiliate marketing programs. When you click a deal link and make a purchase, we may earn a small commission at no extra cost to you. Affiliate networks may use cookies to track these referrals. All affiliate relationships are disclosed clearly on our site.

8. DATA RETENTION

We retain your email address for newsletter purposes until you unsubscribe. Analytics data is retained for 26 months in line with Google's standard retention period. We do not store any other personal data on our own servers.

9. YOUR RIGHTS UNDER GDPR

As a user in the EU/EEA you have the following rights:

Right of access — request a copy of your personal data
Right to rectification — correct inaccurate data
Right to erasure — request deletion of your data
Right to object — object to processing based on legitimate interests
Right to withdraw consent — unsubscribe from the newsletter at any time
Right to lodge a complaint — with the French data protection authority (CNIL) at cnil.fr

To exercise any of these rights, contact us at [email protected]

10. DATA SECURITY

We take reasonable precautions to protect your data. Our site is served over HTTPS. We do not store payment information and we do not sell your personal data to third parties.

11. CHILDREN'S PRIVACY

Our website is not directed at children under the age of 13. We do not knowingly collect personal data from children.